Good Bye

Thank you all for the support. As is evident, this blog is no longer being updated. I just don’t have the time right now - that I wish I had - to devote to it. However, I’m leaving it here as a reference for anyone interested. I think it is so important to open our eyes to the blatant sexism in all the advertising around us.


Common ad for a European mattress company
Female Sexual Fantasy Version
(Heterosexual too, of course)

Common ad for a European mattress company
Female Sexual Fantasy Version
(Heterosexual too, of course)


Common ad for a European mattress company
Male Sexual Fantasy Version

Common ad for a European mattress company
Male Sexual Fantasy Version


Axe Shower Gel: 
“How Dirty Boys Get Clean”

Axe Shower Gel:
“How Dirty Boys Get Clean”


feministfilm:

annaholmes:

One of the most depressing passages in Tad Friend’s New Yorker piece (on female actresses and Hollywood comedies).

[Image: text reads, “Nicholas Stoller, the director of Forgetting Sarah Marshall and Get Him to the Greek, says, ‘There’s a misogyny in audiences, a much higher bar of required likability for women stars. You need to make the actress completely adorable, or else she’ll be thought of as the straight man or the bummer—which is why I focus so carefully on trying to write fully fleshed-out roles for women in my movies.” To make a woman adorable, one successful female screenwriter says, ‘you have to defeat her at the beginning. It’s a conscious thing I do—abuse and break her, strip her of her dignity, and then she gets to live out our fantasies and have fun. It’s as simple as making the girl cry, fifteen minutes into the movie.’”]

feministfilm:

annaholmes:

One of the most depressing passages in Tad Friend’s New Yorker piece (on female actresses and Hollywood comedies).

[Image: text reads, “Nicholas Stoller, the director of Forgetting Sarah Marshall and Get Him to the Greek, says, ‘There’s a misogyny in audiences, a much higher bar of required likability for women stars. You need to make the actress completely adorable, or else she’ll be thought of as the straight man or the bummer—which is why I focus so carefully on trying to write fully fleshed-out roles for women in my movies.” To make a woman adorable, one successful female screenwriter says, ‘you have to defeat her at the beginning. It’s a conscious thing I do—abuse and break her, strip her of her dignity, and then she gets to live out our fantasies and have fun. It’s as simple as making the girl cry, fifteen minutes into the movie.’”]

(via soberish)


Used Women. Used Cars.


Reducing a woman to a single body part - her ass - to sell socks and underwear.
Because as we’ve seen, sex sells.
Well played, American Apparel!

Reducing a woman to a single body part - her ass - to sell socks and underwear.

Because as we’ve seen, sex sells.

Well played, American Apparel!


And today we’re selling cows and cute sexual references
[advertisement from Sisley]

And today we’re selling cows and cute sexual references

[advertisement from Sisley]


Q
One of my favourite blogs on Tumblr! :-)
A

Thank you!

I’m much obliged :)


Two girls (ten and nine years old) inspiring letter to rapper Lil Wayne


REAL MEN EAT MEAT, NOT QUICHE.


Women: advertising’s designated perfume bottle holders.
UGH.

Women: advertising’s designated perfume bottle holders.

UGH.


“He didn’t do pilates. Moisturize. Or drink pink cocktails. Your dad drank whisky cocktails. Made with Canadian Club. Served in a rocks glass. They tasted good. They were effortless.”
Canadian Club: Drinking our whiskey makes you a REAL man. Damn right.

“He didn’t do pilates. Moisturize. Or drink pink cocktails. Your dad drank whisky cocktails. Made with Canadian Club. Served in a rocks glass. They tasted good. They were effortless.”

Canadian Club: Drinking our whiskey makes you a REAL man. Damn right.


Vampire tampons: He’ll suck the blood right out of you

Vampire tampons: He’ll suck the blood right out of you


Q
the breyers 'lickable' ad is a hoax. However, some of the comments on the site where I found that it's a hoax are almost just as disturbing (http://www.museumofhoaxes.com/hoax/weblog/comments/4129/). And lets be honest- it's not far from the reality of a lot of actual advertising. Love your site!
A

Thanks for letting me know!

I think I’m going to keep the ad up and your response because it’s unfortunately so believably real - especially when you can’t see most of the fine print - and because clicking on the link you sent and seeing some of those comments illustrates exactly why REAL ads, like this hoax, shouldn’t be allowed.